Amazon, Alexa, Echo and related marks are trademarks of Amazon and are used for identification purposes only


How do I reset my Echo to factory settings?
Press and hold the Action button for 25 seconds until the light ring turns orange and then blue.
Is my data shared with advertisers?
Alexa only shares data with permission. Customize your privacy settings in the Alexa app.
How do I contact official Alexa customer support?
Open the Alexa app, select Help & Feedback, and tap Contact Us for direct assistance.


Your privacy matters. Understand what data Echo stores, how to review settings, and protect your home.

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This educational chat provides general setup information and is not official Amazon customer support.
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